Are you ready for the 2024 UFI Asia-Pacific Conference?

In 2023, the Asian exhibition industry finally got back to the business of organising events. Our exhibitions bounced back faster than most predicted. That is good news, but this does not mean that our industry does not still face adversity.

Many substantial challenges lay ahead. The climate crisis and the need for our industry to adopt sustainable best practices. AI and the radical change that it will bring to many industries. Changing customer demands and the need to attract new, young talent with different skills and capabilities.
Exhibitions are indeed back, but the days of easy growth may not return in the post-pandemic period. As an industry, we need to come together to overcome these challenges and to continue to grow and thrive in the years ahead.

Join us on 7th & 8thMarch in Macau for the annual UFI Asia Pacific Conference!

Our Host City

Experience Macau: Where Culture Meets Innovation
Macau is a unique mix of culture and modern advancements, creating a special place where tradition and innovation come together.

Amidst tall buildings, Macau's modern meeting spots are perfect for all sorts of events. The city, with its old-style Portuguese buildings and ancient Chinese temples in the UNESCO Historic Centre, provides a special backdrop for sharing ideas and making new connections.

The Event Directors Summit in Macau

This new UFI event was launched in June 2023 as part of the European Conference – and now it is coming to Macau!

The UFI Event Directors Summit is a half-day summit and participation is strictly limited to 25 event/exhibition directors.



UFI Diamond Sponsors

Gold Sponsors

Silver Sponsors

Conference Sponsors

Digital Marketing Partner

Photo Platform Partner

UFI Research Partner

UFI Software Partner

Travel Partner

UFI Media Partners