Event Directors Summit (EDS members only)
Event Directors Summit
2024-03-07 | 09:00 AM - 12:00 PM (GMT+08:00) Hong Kong| Bordeaux 7.5-7.6, Level 5, the Parisian Macao
Event Mavericks are teams, shows, and brands who stand out from the rest. The UFI Asia 2024 Event Director’s Summit welcomes event and brand leaders to explore strategies to further grow their events into Mavericks.
Led by Ben Veechai, Founder of BVM Consulting Co. Ltd, the three-hour Event Director’s Summit will engage you through an interactive event workshop on designing innovative event experiences. This workshop touches upon growing events by developing techniques towards better understanding your customers’ needs and designing amazing experiences and strategies to grow these segments.
The Event Director’s Summit will be largely case study-base from outperforming shows around the world, includes individual and groups activities, and leaves participants with concrete blueprints towards augmenting their shows into Mavericks.
