China Reloaded: An Interview with Michael Kruppe
Conference
2026-03-06 | 09:00 AM - 09:25 AM | Plenary Hall 1, Level 1, QSNCC
Mark Cochrane will be interviewing Michael Kruppe and exploring themes such as how China’s exhibition industry has fundamentally changed compared with the pre COVID period, and whether China is resetting its exhibition strategy with a focus on domestic circulation or global connectivity.